How To Write Astonishing Job Descriptions
Nowadays there is fierce competition between businesses to hire top talents. Potential employees are aware of all the opportunities they have within their reach and on top of that, they have higher expectations. With their head being in a completely different place, the hiring managers often forget to include several key elements when it comes to recruiting top talent. For example, a job description that is so persuading, that it motivates astronauts to apply for construction worker vacancies.
The job description, also known as JD is often the first impression potential employees get of your company. It should include all the essential responsibilities, activities, skills and qualifications for a role. Besides, the JD should have a sauce of the company's mission and culture over it. When is a JD effective? When a candidate reading has enough information to know whether he’s qualified for the role or not.
Then the question arises, how do you write a superb job description like that? Let us show you the way.
1. Job Title
Nothing too fancy. Make your job title straight to the point, use language that everyone understands and make it as inclusive as possible. Otherwise you would already be excluding groups of people that might be the perfect fit for your company.
2. The Job Summary
This is a crucial part because it’s the first words that a candidate reads regarding your company and the role. Here you should provide an overview of details of the company and the position. Uniqueness and authenticity jump out in this section. Why should they come and work at your company? What makes your company special? This should obviously be the trigger to continue reading the JD.
3. Day To Day Working Activities
The next section is responsible for telling the reader of the blog something about the role. What does it involve? What will they be doing? In what kind of team will they be operating in? All these kinds of questions should be answered in this paragraph. Make sure to highlight the core of the working activities. But definitely don’t forget to mention the details on the side. Besides that, clarify what this job contributes to your business. For the candidates to understand and see the bigger picture.
4. Qualifications and Skills
Next up are the qualities a candidate needs to possess. This should include a list of education, related work experience, diploma’s, certifications and other relevant technical skills for the role. Besides that this is also the part where you should enclose the type of personality that you're looking for. In this section it is extremely important to make sure you only focus on the hard requirements for a person to be able to carry out the job. This prevents a big part of readers dropping out because of a lack of skills.
5. Last But Not Least: Salary
This attracts candidates. It’s as simple and plain as that. This is the best way for a candidate to measure if they’re suitable for the job. This will deduct every possible doubt whether they think they’re too junior or too senior for the role.
Besides the On Target Earning salary you should include all the benefits that your company provides. Free lunch, company car, skiing trips you name it. Bullet point wise is the best visualization for this. Candidates should see this as an add-on for the salary. So make sure to sell the benefits here starting with the most valuable ones at the top.
This was the roadmap to write a superb job description. If you have any questions regarding this blog or any other, feel free to reach out to us on our channels LinkedIn or Instagram. Or write us via our contact on our website.
